Tech Talk: Innovative Tools Help You Recruit – Technology – SalonToday

With today's stylist shortage, recruiting, training and retaining talent is a critical role for salon leadership. In SALON TODAY's recent technology issue, our industry's top innovators talked about how salons and spas are leveraging technology to rebuild their businesses. These five discussed innovation in the recruitment and training space:
CanvasME templates cater to the future of the industry and provide the ability to humanize your brand with imagery/video to attract the right talent to apply to your opportunity.”—Jen Martinelli, Co-founder, Canvas ME
“Recruiting staff today is harder than ever. The old methods of ‘post and pray’ do not work anymore. Matchable makes it easy for you to know whether a student or stylist is a good fit for your business—and easy for them to know, too. In today’s competitive workplace environment, we need both parties to be certain that it is a good match. Matchable's algorithm helps you find team members who will perform better, be happier at work, and stick around longer!”—Stefanie Fox, founder, Talent Match
Booksy empowers salons to adapt to the demands of their business—and the market. Changes can be stimulated by growth, a shift in strategy, or something external like a pandemic. A salon may need to add staff members, implement safety rules, offer virtual services, or take their business on the road. With Booksy, they can. Our platform’s agile strategy is designed to help salon owners manage what they’re tasked with today while ensuring their future, no matter what it brings. We act quickly so that our service providers can, too.”—Konrad Howard, CPO, Booksy
“A key to recovery is motivated, focused, and empowered staff. Phorest’s new Staff Performance tool makes it easy for salons in two ways. First, it enables staff to view and compare key performance metrics in real-time, encouraging them to improve their results. Second, it gives managers and staff the power to set unlimited goals for key metrics. Updates and progress reports are available in real-time, and personal reminders let staff know when they reach milestones.”—Evelyn Balf, Head of Product, Phorest Salon Software
“With Online Testing Group software, ongoing education can be provided in a flexible format, allowing testing and scoring to be done from any place, at any time, without worry of cheating. It’s an excellent way to stay on top of something as simple as product knowledge or to run the testing for an entire school system.”—Zane Hagy, Co-Owner, Online Testing Group
For reprint and licensing requests for this article, Click here.
by Staff
The pandemic may have been a shock, but change is nothing new for the beauty industry. A Florida salon owner explains how she keeps things exciting for guests and staff.
by Gathered by Rosanne Ullman
From Ecommerce platforms to color management systems and membership programs, new technology is helping salons cut costs and create new opportunity.
by Compiled by Rosanne Ullman
For our annual technology issue, tech-focused industry leaders talk about leveraging features to stay in touch with clients, when they are in the salon and when they aren't.
by Pat Shanahan, CEO DaySmart Software
As kids prepare to head back to school, their parents are calling to get a fresh haircut. DaySmart's Pat Shanahan offers these tips to get prepared.
by Stacey Soble
With Omni1 by Thrivo, salon pros can mix a client's formula for take-home color without the threat of oxidation. It's a game-changer that has owners rethinking the color services that go on at the salon and why it may be good to let clients take on some color services at home. Find out why.
We respect your data and privacy.
By clicking the submit button below, you are agreeing with Bobit Business Media’s Privacy Policy and this outlined level of consent.
by Staff
Cosmetology schools also leverage salon management software to run their operations smoothly. Here are 5 features that make Meevo 2 the perfect technology companion for a cosmetology school.
by Staff
Square Appointments’ processing time feature allows clients to book their treatments during a service downtime. This helps save time, increase profits, and keep your calendar organized and up to date.
by Staff
As salons, spas, med-spas and fitness get back to business with their clients, cloud platform company Zenoti creates a positive video, digital and social campaign that inspires and encourage them toward greatness.
by Stacey Soble
To help salons recover their businesses and set up for growth in the future, Phorest Salon Software's 2021 #30Days2Grow focused around the theme 'Thrive.' Here, two salons share their #30Days experiences and how they plan to incorporate what they learned into the next year.
by Stacey Soble
Three years ago best friends and fellow hairdressers bought some equipment, converted a spare room into a studio and launched their "Your Day Off" podcast, exploring the inspiring stories within the beauty industry. SALON TODAY catches up with them and poses five questions.
by Madelyn Young
Stay ahead of your summer schedule; learn more with Square.
by Laurel Nelson
American Express is helping salon owners get their businesses back on track with tips, tools, discounts and more.
by Su Clark
When one owner's headcount went down as a result of the pandemic, he didn't know how to adjust his inventory and kept ordering at the same level. Now, with a color management system, he's learned to adjust his ordering, allowing him to bring cash back into the business and bring in some new benefits.
by Pat Shanahan, CEO, DaySmart
In many salons, demand outweighs availability for appointments as clients make their way back to the salon. As a result, this may be an atypical summer, with a business surge instead of a slowdown. DaySmart's Pat Shanahan offers four tips for keeping on top of the chaos.
by Staff
The Unplugged styler offers 20 minutes of cordless styling, easily fits into a bag and recharges with the included USB-C charging cable.
We respect your data and privacy.
By clicking the submit button below, you are agreeing with Bobit Business Media’s Privacy Policy and this outlined level of consent.
The secure and easy all-access connection to your content.
Bookmarked content can then be accessed anytime on all of your logged in devices!
Already a member? Log In


Book an appointment