New SpaONN app developed by Victoria Howard brings spa/salon services to you – Memphis Business Journal – Memphis Business Journal

We are in a robust convenience market.
We can get our groceries delivered, our liquor. Amazon has long cornered the odds and ends market.
So why not extend this to personal grooming?
This is where SpaONN comes in. SpaONN is a new app developed by Victoria Howard.
“Our whole concept is to bring spa and salon services to the client’s location,” she said.
“Basically, you can have [the service] in your home,” Howard added. “You can pre-schedule it, you can select the stylist that you like, you can review their profile, you can see their ratings. And on the stylists side, it gives stylists, who are maybe just starting out, a way to build their client portfolio. We do all the marketing, so all they need to do is download the app.”
Howard said she’s always loved the pampering that comes with spas. She mentioned her idea to Jonathan Frase, of Frase Protection, who saw the potential and signed on as a partner.
The app works by matching stylists with clients.
Clients can get on the app and select the service they want — for hair, nails, skincare, among them — along with up to three preferred stylists. The first stylist who responds gets the gig.
For the stylists, Howard said, the service allows them to earn some extra money. They’ve signed up 10 stylists so far. They work as independent contractors. SpaONN makes money from the transaction fees.
“The stylists will put in what services they offer. There’s a bio section [where] they can tell a little bit about themselves and the pricing they offer. They can also block out certain times that they’re not available,” Howard said.
Background checks on both the stylists and the clients are conducted. And, the stylist receives a checklist, which covers everything from dust brooms to adjustable chairs.
Howard is currently considering other services she could add to the app, like massages, and she’s working on adding an events section.
She sees SpaONN serving those who are too busy to get out and get their hair or nails taken care of. She also sees them working bachelorette parties and girls nights out.
Howard said they chose the name because it exactly reflects what they are about.
“It’s a spa and we’re on, like on your terms, on your location, on demand, on your schedule,” she said.
Howard said she had been thinking about the concept for a while now, so the pandemic did not inspire the idea, but it did push it along.
“Everyone likes things brought to them. Think about Amazon, think about DoorDash,” she said. “[An idea like this] was going to happen. It might as well be us.”
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