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Finding the right haircare products for your specific hair type can be a challenge, especially when you have naturally curly or kinky hair. It’s something that many Afro-Latinx and Black women have dealt with their entire lives, particularly because finding products that help us achieve the look that we want without using harmful ingredients felt like an impossible task for so long. There are now more haircare brands like MicMas Remix created by Afro-Latinas and Black women who can relate to the struggle and developed haircare lines that address the unique needs of textured hair. Over the past decade or so, the world of natural haircare has changed drastically for the better, specifically because Black and brown women have developed some seriously incredible products for their own high-quality haircare brands. So if you’re searching for just the right products for your luscious locks, check out some of our favorite Afro-Latinx and Black-owned haircare brands here:
A post shared by MicMas ReMiX™ (@micmasremix)
Created by Afro-Boricua Adassa Ramirez, MicMas Remix is a line of hair products made with 100 percent organic and pure ingredients that are fair trade, non-GMO, raw, unrefined and sustainable. MicMas Remix is currently offering a deep conditioner, a vegan shampoo and two different hair oils including one that is protein-free and ideal for low-porosity hair which typically does not absorb moisture well.
A post shared by RizosCurls (@rizoscurls)
Uber-successful Rizos Curls was born out of sheer frustration with the lack of products catering to people with curly hair. Mexican-American founder Julissa Prado wanted to embrace her natural curls and began making her own products inspired by the natural ingredients she grew up using. Rizos Curls is now available in Target and Ulta (where it’s the first Latina-owned curly hair care line) and offers a full range of products that are sulfate-free, silicone-free, paraben-free and cruelty-free.
A post shared by Bomba Curls (@bombacurls)
Bomba Curls is a proudly Afro-Dominicana-owned haircare brand offering a line of high-end, organic products that includes its signature Dominican Forbidden Oil, a deep conditioning hair mask and a multivitamin supplement formulated to encourage healthy hair, nails and skin. Creator Lulu Cordero was inspired by the ingredients and haircare methods traditionally used in the Dominican Republic and each product the company offers is a nod to her heritage and the “beauty secrets” of her culture. The products are now available on the company’s website and from Nordstrom.
A post shared by Dominican Curly (@xo_dominicancurly)
Dominican Curly, founded by Consy Toribio, focuses on truly nourishing textured hair, even from the inside out. The company’s vegan, non-toxic and organic products were created based on the idea that “all hair is good hair.” Products include a shampoo bar, an ayurvedic hair oil and most notably two varieties of “hair tea” that can be used as a rinse, pre-shampoo treatment or to refresh curls.
A post shared by Camille Rose (@camillerosenaturals)
Camille Rose is one of the OGs of clean, natural haircare. The Black-owned company was founded by Janell Stephens way back in 2011 and now offers a wide range of products including cream, butters, cleansers, oils and styling products that are suited for a wide range of natural hair textures. Camille Rose products are widely available from major retailers including Target, Walgreens, Sally Beauty and Whole Foods.
A post shared by EDEN BodyWorks (@edenbodyworks)
Eden Bodyworks is another full line of haircare products that are natural, cruelty-free and vegan-friendly, that has been around for a very long time. The line was created by Jasmine Lawrence back in 2004, at the very start of the natural haircare movement. The brand has grown tremendously since that time and now includes everything from shampoo and conditioner to stylers and gels suited to any and every type of curly hair. Eden Bodyworks products are also widely available at stores like Walmart, Target and Sally Beauty.
A post shared by Kinky-Curly (@officialkinkycurly)
Kinky Curly brand hair products are clean, straightforward curly haircare products designed to help people achieve wash and go styles without the use of harsh chemicals. Afro-Caribbean Shelley Davis developed all the products which are alcohol- and silicone-free and are known for being super moisturizing and nourishing. Though the company offers over a dozen different products, Kinky Curly Knot Today leave-in conditioner and Kinky Curly Curling Custard have a reputation as “holy grail” products for lots of curly girls.
A post shared by PATTERN (@patternbeauty)
Actress Tracee Ellis Ross (daughter of THE Diana Ross) is known for her beautiful curls so it felt like a natural extension of her brand to develop a hair care line. Pattern Beauty is a relative newcomer to the haircare world since it’s 2018 launch but it’s quickly gained popularity. The line features three different collections that include products for treatment, styling and wash day for people with coils, curls and kinks, all with the goal of truly highlighting Black beauty. So whether you’re looking for a solid deep conditioner or a reliable edge control product, Pattern Beauty has a solution.
A post shared by Mielle Organics LLC (@mielleorganics)
Mielle Organics is a haircare line created by Monique Rodriguez, with the intention of supporting healthy hair regardless of hair type. Best known for its nourishing hair oils, Mielle Organics also offers a wide range of moisturizers, conditioners, styling products and even organic hair vitamins for children and adults. They also offer an online hair quiz that helps customers match their hair needs with the right products, which is super-helpful for those just beginning their natural haircare journey.
A post shared by Latinx haircare & beauty (@botanika_beauty)
Afro-Dominicana Ada Rojas originally founded Botánika Beauty before stepping away from the brand in Nov 2020, now owned by Latina Aisha Ceballos-Crump, and it’s quickly became one of the most popular natural haircare brands in the Latinx community. The line uses many ingredients found throughout Latin America including mango, avocado, garlic, honey and various herbs and spices. Their product line, available at Target, includes everything from shampoo and conditioner to mousse and gel.